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 Lake Elsinore Storm

Nothing Night shows fans something

July 6, 2005 - California League (CalL1)
Lake Elsinore Storm News Release


In recent years Minor League Baseball has been just as much about the promotions and festivities as it has been about the baseball. Last night the Lake Elsinore Storm, the California League affiliate of the San Diego Padres changed all that (all be it if just for one night) by doing "nothing".

... And nothing is what the fans in Lake Elsinore got, and they loved it. The nothing night promotion lived up to its name, providing the fans with just baseball... nothing else. With no one running the ticket office fans were invited to enter the stadium free of charge and lay claim to any seat in the house. "The place had kind of an eerie feeling to it, I guess I really didn't think about all that goes on around here until it's not going on," commented Andy Wirth a long time Storm Fan.

Local fans were also invited to bring their own snacks and beverages (non-alcoholic) in to the Stadium because "nothing" was going on at the concession stands; the same went for the bathrooms... nothing. Inside the stadium there were no amenities, no game day staff, nothing at all. Outside the stadium fans did have the luxury of port-o-potties located outside the front gates and a lunch cart parked itself in the parking lot offering food to hungry fans.

"The look on people's faces was great; they were not sure what to do. With nothing going on people didn't know what to do with themselves as they entered the stadium, I overheard one fan say ‘Is this a joke?'" said Storm Assistant Director of Ticket Operations, Gretchen Todd. With no music and the one-year-old video board shutdown for the night the Lake Elsinore front office staff could be found lounging (sometimes napping) on couches setup on The Diamond's concourse.

The script for nothing night could not have been written any better. The idea behind the night was two-fold; the idea was to show fans how much work it takes to put on a professional baseball game by doing nothing at all (showing them what they're missing). The second idea was to allow the fans to concentrate on the purity of baseball, taking the game back to its' roots. The plan worked masterfully, with nothing going on inside the stadium the Lake Elsinore Storm beat the Lancaster JetHawks in dramatic fashion in the bottom on the eleventh to take the first game of at three game series. The announced attendance for the night, you guessed it...nothing. For more information on nothing call the Storm at 951-245-4487.


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California League Stories from July 6, 2005


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